Welcome Tomorrow Creative Strategist Jobs in Kenya

Welcome Tomorrow Creative Strategist Jobs in Kenya

Role Description

At Welcome Tomorrow, we believe that Creative and Performance marketing teams should sit together. We’re looking for a Creative Strategist to work with our clients on the production and realisation of original concepts and innovative creative mechanics for their paid media campaigns. Your missions will encompass the following:

Conceptualising and designing high-impact static, video and UGC creatives to help our customers gain competitive edge

Owning the project management of our entire ad creation process to help our team stay on track with creative research, delivery and testing

Auditing the brand and products of our customers to deeply understand their industry and define the most effective communication angles they should adopt to resonate close to their end customers

Conducting competitive research to identify our customers environment and draft creative best practices for a given industry and market

Working closely with our Paid Media Managers to build content that optimally fits marketing channels and share performance insights

Being the connecting link between data and creatives to understand the performance of your work through an iterative A/B testing approach

Being on the constant lookout for new formats, hooks, scripts, and angles, ensuring our content is always one step ahead

Participation in tech events and customer trainings to grow

your skills and represent Welcome Tomorrow

Qualifications

You have:

3+ years of experience in a creative agency or freelance work

Mastery of Figma and Photoshop

Experience designing creatives for ad campaigns (ex: Meta, Google Ads)

A portfolio of work showcasing your design & animation mindset and skills

Excellent interpersonal and relationship skills to maintain customer relationships

A permanent curiosity, sense of observation and repartee, a strong feel for advertising

Understanding of performance-based marketing strategies

Familiarity with new and traditional brand channels and media

Bonus:

You have experience working with Notion (ideally, you are Notion Essentials Certified)

Experience working in a start-up and dynamic environments

Experience working with After Effects or Illustrator

Experience working with Google Web Designer and building dynamic HTML5 creatives

How to Apply

For more information and job application details, see; Welcome Tomorrow Creative Strategist Jobs in Kenya

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