Vodacom Customer Intelligence & Performance Jobs in South Africa
Vodacom Customer Intelligence & Performance Jobs in South Africa
Role Purpose The Senior Specialist: Customer Intelligence & Performance role is based in the Vodacom Business
Manage and deliver customer life cycle programs and activities in order to maximize the customer lifetime value of the enterprise customers (revenue / margin).
Develop a DataMart for direct campaign management
Plan, design and execute direct marketing campaigns
Research and develop methods for measuring and analysing direct marketing campaign impact on customer behaviour as well as revenue (e.g. Design of Experiment)
Research and implement new methods for optimizing targeting, campaign impact and incremental revenue lift.
Perform complex analysis on customer characteristics and behaviour to identify opportunities and inform customer value management activities
Perform diagnostic analysis to understand root causes to revenue dilution or change in behaviour.
Recommend CVM activities to drive sales and increase revenue.
Your responsibilities will include:
The candidate is expected to own and deliver direct marketing campaigns across entire customer lifecycle, and this involves
Selecting and prioritising leads for different direct campaigns
Measuring effectiveness of direct marketing campaigns using accepted and well researched standards
Sourcing and processing customer feedback from outbound campaigns to inform lead selection and dialling strategies
Interfacing with advanced analytics team to ensure seamless handover of model output for campaigns
Dissecting campaign results to understand underlying behavioural patterns and to develop insights
Developing compelling business cases to support CVM activities
Setting up trigger based campaigns and managing scheduling thereof
In addition, the candidate is expected to source data from different systems, analyse it and provide insights and recommendations to improve business performance.
The ideal candidate for this role will have:
Knowledge on SQL-based databases (e.g. SQL Server, Teradata, Oracle) – Essential
Database experience (data extraction, transformation & manipulation). – Essential
An understanding of Python/R will be an added advantage
Strong data analytics skills including; data storage, manipulation, transformation and analysis.
Advanced knowledge of MS Office Excel and good knowledge on reporting tools i.e. QlikSense, SSRS.
Ability to work with multiple data sources – including both transactional and dimensional star schemas & some experience
in data model development
Some exposure to data model development and reporting experience – automating repetitive data reporting tasks
Excellent communication and conflict management skills.
Project Management
Planning and organising skills
Process and project management skills
Excellent organisational skills
Experienced in presenting and communicating findings and recommendations clearly and succinctly.
Must have technical / professional qualifications:
Matric/Grade 12 (Essential)
A 3 year Degree/Diploma in Commerce, Science or Quantitative Management/Statistics or any related field
A minimum of 5 to 8 years data and business analysis experience is essential
The base location for this role is, Midrand,Vodacom Campus
The Company’s approved Employment Equity Plan and Targets will be considered as part of the recruitment process.
As an Equal Opportunities employer, we actively encourage and welcome people with various disabilities to apply.
Vodacom is committed to an organisational culture that recognises, appreciates and values diversity & inclusion.
Commitment from Vodacom
Vodacom is committed to attracting, developing and retaining the very best people by offering a flexible, motivating and inclusive workplace in which talent is truly recognized, developed and rewarded.
We believe that diversity plays an important role in the success of our business and we are committed to creating an inclusive work environment which respects, values, celebrates and makes the most of people’s individual differences - we are not only multinational but multicultural too.
At Vodacom you will have access to our excellent flexible benefits programme that you would expect from any global company
How to Apply
For more information and job application details, see; Vodacom Customer Intelligence & Performance Jobs in South Africa
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