Virtual HR Marketing Manager Jobs in Kenya

Virtual HR Marketing Manager Jobs in Kenya

Our client The Monarch Insurance Company Limited is a leader in the insurance sector
with over 30 years’ experience in insurance service providing tailored products in both
general and life insurance.

They are seeking to recruit a highly talented professional to fill in the following position
in their Nairobi office:

Principal Accountabilities

  • Identifying, developing, and evaluating the marketing strategy, based on the
    knowledge of the company’s objectives, market characteristics, and
    operational costs and mark up factors
  • Formulating, directing and coordinating marketing activities and policies to
    promote products and services
  • Regularly getting in touch with branch offices to discuss new marketing
    procedures
  • Planning the marketing budget and working with the marketing team and the
    management team to achieve targets
  • Planning and directing the distribution strategies
  • Advising the company on local, national, and international factors affecting the
    insurance business
  • Recruiting, training and developing intermediaries for business growth
  • Managing and identifying the marketing potential of the existing branches
    considering statistics and expenditures
  • Monitoring customer preferences to determine the focus of sales and
    marketing efforts
  • Consulting with clients and other stakeholders in the insurance industry to
    gain advice regarding the insurance products expected to be in demand
  • Reviewing the operational records and reports to project sales and determine
    profitability
  • Ensuring a good relationship with clients is maintained
  • Attending to clients’ enquiries and resolving complaints regarding service
    delivery
  • Performing after -sales customer service
  • Preparing comprehensive marketing reports to be used for internal analysis
    by various departments, the Board of directors and also for evaluation of
    the Company’s financial status by the government, Insurance Regulatory
    Authority, external and internal auditors
  • Performing public relations and corporate social responsibility
  • Representing the company at trade fairs and associations to promote products
    and services
  • Organizing internal and external marketing events
  • Safeguarding the company’s interests and reputation in ensuring the
    organizational values and standards are maintained during the marketing
    campaigns
  • Managing, supervising and advising on the hiring, training, and
    performance evaluations of marketing and sales staff.
  • Leading the marketing staff in overseeing product development
    and
    monitoring trends that indicate the need for new insurance products
  • Evaluating the financial aspects of product development, such as budgets,
    expenditures, research and development appropriations, and return-on-
    investment and profit and loss projections
  • Initiating market research studies and analysing the findings
  • Conducting market surveys to identify potential markets for products and
    services
  • Ensuring production/targets reports are produced weekly/monthly/quarterly in
    order to monitor business performance
  • Networking with banks for premium financing, asset financing etc.

    Key Skills and Qualifications
  • Bachelor’s Degree in Commerce
  • At least 5 years’ experience in the insurance sector
  • ACII (Associate of Chartered Insurance Institute of London) qualifications
  • Excellent knowledge of insurance industry and the Kenyan market
  • Knowledge of IRA, KRA, AKI, RBA regulations
  • Good knowledge of MS office
  • Ability to provide juniors with a clear direction
  • Ability to motivate and empower others
  • Provide staff with development opportunities and coaching
  • Good organizational and presentation skills
  • Ability to run and manage effective meetings
  • Keep up to date with competitor information and market trends
  • Identify business opportunities for the organization
  • Demonstrate financial awareness
  • Control costs and think in terms of profit, loss and added value
  • Produce a range of solutions to problems
  • Seek opportunities for organizational improvement
  • Device effective change initiatives
  • People person who has experience in dealing with people with different ethnic
    and cultural background

    How to Apply
  • Interested candidates are requested to forward their updated CVs to
    recruit@virtualhr.co.ke stating their current and expected remuneration (MUST),
    daytime telephone contacts and addresses of three referees with the subject by 20th June 2019
  • For more information and job application details, see; Virtual HR Marketing Manager Jobs in Kenya

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