Tuskys Marketing Manager Job in Kenya

Purpose: The Marketing Manager is responsible to manager all marketing and brand positioning activities of the company in line with our Tuskys Strategy.



The job holder will lead a team of professionals in the marketing department to ensure that efforts are directed towards achieving corporate goals.

Duties & Responsibilities

  • Overall responsibility for brand management and corporate identity
  • Developing the marketing strategy, prepare a core brand message for the company in line with business objectives.
  • Develop for approval and oversee the company’s marketing budget.
  • Develop market entry strategies for new stores and co-coordinating marketing campaigns with sales activities in existing stores.
  • Manage and improve lead generation campaigns, measuring results as well as planning and implementing promotional campaigns.
  • Preparing online and print marketing campaigns as well as creation and publication all marketing material in line with marketing plans.
  • Creating a wide range of different marketing materials and apply these into all aspects of media and monitor and report on the effectiveness of marketing communications.
  • Working closely with design agencies and other external partners in outsourced marketing activities.
  • Make regular contact with all major industry magazines and digital media sources to supply any required promotional material.
  • Oversee market research for strategic business growth and consolidate information relevant to new Store launches.
  • Maintain effective
    internal communications to ensure that all relevant company functions are kept informed of marketing objectives.
  • Analyzing potential strategic partner relationships for company marketing.

    Academic Qualifications

  • A degree in marketing from a recognized university.
  • MBA in Marketing will be an added advantage.

    Professional Qualifications

  • Must be a member of The Chartered Institute of Marketing (CIM)

    Experience

  • At least 5 years relevant experience in a senior marketing position.

    Skills and Competencies:

  • Must be well versed with dynamics of the retail industry.
  • Excellent interpersonal and communication skills
  • Team player and strong leadership and management skills
  • Ability to work under pressure and meet deadlines.


    How to Apply

    If you meet the above requirements send your CV to Recruitment-Enquiry@tuskys.com

    Quote “Deli Manager“on the email subject

    Application deadline is Friday August 3rd, 2018, at 5:00pm.

    Late applications will not be considered.

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