Standard Group Brand Executives Jobs in Kenya

Standard Group Brand Executives Jobs in Kenya

Job Summary

This role is responsible for organizing and executing brand exposure and awareness events while ensuring brand visibility across all mediums to grow listenership.

Responsibilities

  • Audience Growth by creating promotional ideas, calendar activity for the year in respect to customer department
  • Achieve public high awareness of the content carried on the specific brands platforms
  • Develop Creative agency briefs, road shows briefs, content briefs and seeking approvals for development into execution stage.
  • Understanding of brand innovation needs and new product development opportunities based on consumer trends in different brand segments and the market environment.
  • Led the consumer validation process at all stage gates and deliver to the agreed Innovation calendar for new products.
  • Finalized the marketing mix development in dialogue with sales and product teams.
  • Growth of brand portfolio through grassroots activities,
  • Support advertising division through product and audience profile presentation.
  • Updating the business on Product Trends based on world-class standards.
  • Research reports and Competitor activity monitoring and responsiveness.
  • Managing the Advertising & Promotion/Sales budget for maximum return
  • Creating ideas and designs for brand visibility and
    ensuring placement across all SG mediums;
  • Driving and executing moments of truth for audiences to deliver the brand experience
  • Sourcing for suitable brand awareness materials, networks and relationships;
  • Support the commercial team in sourcing for partnership with events that are relevant to the brand;
  • Briefing and following up with the legal department on contractual matters for brand building

    Job Requirements
  • Required education: Bachelor's degree
  • Required relevant work experience: 3 years
  • Required languages: Swahili (Spoken: fluent
  • Written: fluent)English (Spoken: fluent Written: fluent),

    How to Apply
  • Interested candidates should apply online by 16th February 2019
  • For more information and job application details, see; Standard Group Brand Executives Jobs in Kenya

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