Standard Bank Head, Digital & Interactive Marketing Jobs in South Africa

Standard Bank Head, Digital & Interactive Marketing Jobs in South Africa


Job Description

Drive the conceptualization and implementation of digital and interactive marketing campaigns for the BU working with cross functional teams to ensure that campaigns launch on time and in budget and are used to effectively deliver against the business strategy. Build and enable a performance marketing strategy to generate lead volumes against product targets. Manage and drive an interactive and tactical always-on approach through quicker customer engagement and dynamic always-on content.

Manage and drive an interactive and tactical always-on approach through quicker customer engagement and dynamic always-on content, driven by insights. Drive digital marketing effectively to promote and sell through products and services to both existing and potential customers by driving performance marketing.

Develop and manage the strategies that drive brand and product differentiation for the digital portfolio to improve preference and commercial effectiveness, by contributing and influencing customer value proposition design and customer journey flows.

Qualifications