Public Service Commission Deputy Director, Tourism Development and Promotion Jobs in Kenya

Public Service Commission Deputy Director, Tourism Development and Promotion Jobs in Kenya


For appointment to this grade, an officer must have:-

  • served for a minimum period of ten (10) years and currently serving at the grade of Principal Tourism Development and Promotion Officer, CSG 8 and above or in a comparable and relevant position in the wider public service or private sector;

  • a Bachelors degree in Tourism, Hospitality, Economics, Research & Statistics, Public Policy and Administration or a relevant Social Sciences from a university recognized in Kenya;

  • demonstrated strong leadership qualities, managerial capacity and professional competence as reflected in work performance;

  • demonstrated a clear understanding and application of tourism destination promotion and marketing, tourism bilateral and multilateral partnerships and institutions and tourism security and crisis management landscape; and

  • demonstrated compliance with the requirements of Chapter Six of the Constitution of Kenya and Leadership and Integrity Act, 2012.

    Duties and Responsibilities

  • The Deputy Director of Tourism Development & Promotion will be a change and inspirational leader to transform the Kenya’s tourism landscape through innovative approach.

  • He/She will ensure the realization of the National Tourism Blueprint (NTB2030) vision of Vibrancy & Innovation that characterize our booming & sustainable tourism industry, where local, African & International visitors freely explore iconic
    Kenya & experience connectedness with our unique people.

  • He/She will be deployed to head any of the three (3) divisions in the directorate.

    Specific duties and responsibilities will include:-

    International Tourism Division

  • coordinate Kenya’s participation and implementation of UNWTO programmes and activities

  • coordinate the implementation of UNWTO agreements, protocols, treaties and conventions;

  • develop and coordinate the implementation of MOU and agreements of cooperation with other countries on tourism;

  • develop and coordinate participation in the bilateral and regional meetings and forums in the field of tourism;

  • promote Kenya as a business tourism destination;

  • coordinate and monitor the implementation of business tourism strategy;

  • coordinate and support of the bidding process for tourism stakeholders;

  • advise on and promotion of appropriate (and appropriateness of ) MICE infrastructure;

  • bid for conferences and secure future events;

  • stimulate diversification and development of appropriate MICE infrastructure;

  • provide leadership in increasing business tourism benefits;

  • coordinate with Kenyan missions abroad for promotion and marketing of Kenya as a
    tourism destination;

  • develop and promote strategic partnerships for tourism promotion;

  • coordinate with Kenyan Missions abroad for promotion and marketing of Kenya as a Tourism destination;

  • coordinate promotional activities for Kenya as a premier tourist destination; and

  • sensitize and create awareness on tourism product development for stakeholder’s uptake.

    Domestic Tourism Division

  • promote Kenya as a business tourism destination;

  • coordinate and monitor the implementation of business tourism strategy;

  • coordinate dissemination of MICE tourism information and research

  • stimulate diversification and development of appropriate MICE infrastructure;

  • coordinate and monitor the implementation of county tourism engagements;

  • establish and support of strategic linkages with sector stakeholders;

  • establish inter-ministerial committees to address cross-cutting issues in tourism

  • set national goals, targets and indicators for sustainable tourism promotion and development

  • develop and implement five-year Tourism Promotion Strategies;

  • promote the development of diverse tourism products and value addition along the tourism supply chain;

  • coordinate the development of appropriate tourism product mix;

  • liaise with county governments for the development of appropriate tourism products;

  • promote development of niche tourism products and services; and

  • sensitize and create awareness on tourism product development for stakeholders uptake.

    Tourism Security Divisions

  • promote tourism safety and security in collaboration with other key enforcement agencies

  • promote practices in tourism safety and security

  • develop and implement the tourism safety and security strategy;

  • coordinate operations of the tourism sector crisis management centre;

  • coordinate national tourism crisis management issues;

  • develop and implement tourism safety and security capacity building programs

  • develop tourism safety and security manuals;

  • promote collaboration between public and private sector tourism safety and security issues; and

  • monitor and advise the sector on emerging threats and travel advisories.

    How to Apply

  • For more information and job application details, see; Public Service Commission Deputy Director, Tourism Development and Promotion Jobs in Kenya


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