Oasis Healthcare Group Limited Marketing Officer-Mental Wellness Services Jobs in Kenya

Oasis Healthcare Group Limited Marketing Officer-Mental Wellness Services Jobs in Kenya; To develop and execute targeted marketing strategies that increase awareness, referrals, and utilization of the Group’s Mental Wellness Services, strengthen market position, and support sustainable growth through effective campaigns, partnerships, outreach, and stakeholder engagement.

Key Responsibilities

Develop and implement marketing strategies and plans for mental wellness services across the Group.

Design and execute targeted campaigns to increase awareness, referrals, and utilization of mental health services.

Coordinate positioning, branding, and promotion of mental wellness services across facilities and target markets.

Identify and develop strategic partnerships with corporates, schools, institutions, insurers, community organizations, and healthcare providers.

Coordinate outreach, awareness, and community engagement initiatives promoting mental health.

Manage digital marketing, social media, content, and communication initiatives to enhance visibility.

Conduct market research and monitor customer needs, industry trends, and competitor activities.

Collaborate with clinical and operational teams to develop service propositions and marketing materials.

Identify opportunities for market expansion, new referral channels, and service uptake.

Monitor marketing performance, referral trends, campaign effectiveness, and utilization; prepare periodic reports.

Coordinate participation in events, forums, and professional engagements to enhance visibility.

Ensure all marketing activities align with brand standards, communication guidelines, and regulatory requirements.

Job Requirements

Bachelor’s Degree in Marketing, Communications, Business Administration, or related field.

Minimum 3 years’ relevant experience in marketing, preferably within healthcare, mental health, or rehabilitation.

Demonstrated experience in developing and executing marketing campaigns and growth initiatives.

Experience in digital marketing, stakeholder engagement, partnerships, and business development is an advantage.

Willingness and ability to travel frequently across facilities and other locations as required.

How to apply

Interested and qualified candidates should forward their CV to: hr@oasishealthcaregroup.com using the position as subject of email.

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