Nestle Marketing Manager - MAGGI - Bryanston Jobs in South Africa


Nestle Marketing Manager - MAGGI - Bryanston Jobs in South Africa;The Marketing Manager will lead the MAGGI brand agenda across South Africa and support broader ESAR growth ambitions.

The role develops and executes brand strategies that drive consumer penetration, market share, revenue growth, profitability, and long‑term brand equity.

Responsibilities

Brand Strategy & Growth

  • Develop and execute annual and long‑term MAGGI growth strategies

  • Drive penetration, consumption frequency, and household recruitment

  • Lead portfolio strategy across noodles, seasonings, soups, and future platforms

  • Identify business opportunities and risks through performance monitoring

  • Own brand health agenda and recommend equity‑strengthening actions

    Innovation & Renovation

  • Lead innovation and renovation projects from concept to launch

  • Identify consumer, market, and channel opportunities

  • Manage product launches, relaunches, packaging improvements, and communication plans

  • Partner with R&D and Technical teams for consumer‑led innovation delivery

    Consumer & Market Insights

  • Convert consumer and shopper insights into growth opportunities

  • Monitor competitor activity and category trends

  • Lead consumer research initiatives and translate findings into actions

  • Build compelling growth stories supported by evidence

    Integrated Marketing Communications

  • Develop and execute winning communication campaigns

  • Manage creative, media, digital, PR, influencer, and activation agencies

  • Ensure consistent brand execution across touchpoints

  • Measure campaign effectiveness and optimize ROI

    Commercial Leadership

  • Partner with Sales and Category teams to deliver growth targets

  • Support channel strategies and customer presentations

  • Drive promotional effectiveness and shopper marketing initiatives

  • Influence pricing, pack‑price architecture, and revenue growth decisions

    Financial Management

  • Manage brand A&P budget

  • Deliver strong return on marketing investments

  • Track campaign performance and financial outcomes

  • Develop business cases for strategic initiatives

    Stakeholder Management

  • Lead cross‑functional project teams

  • Build strong relationships with internal and external stakeholders

  • Influence senior leadership through data‑driven recommendations

  • Foster collaboration and accountability across functions

    Key Success Measures

    Business Performance

  • Market share growth

  • Volume growth

  • Revenue growth

  • Brand profitability

  • Household penetration

  • Consumption frequency

    Brand Performance

  • Brand awareness

  • Brand equity metrics

  • Campaign effectiveness

  • Consumer engagement metrics

    Innovation

  • Innovation sales contribution

  • Launch success rate

  • Speed to market

    Execution

  • On‑time project delivery

  • A&P efficiency

  • Agency performance

  • Cross‑functional engagement scores

    Qualifications

    Education

  • Bachelor’s Degree in Marketing, Business, Commerce, or related field

    Experience

  • 7–10 years FMCG marketing experience

  • At least 3 years managing a leading consumer brand at senior level

  • Experience leading integrated marketing campaigns and innovation pipelines

  • Strong commercial and financial acumen

  • Food category experience

  • Multinational FMCG experience across African markets

  • Exposure to shopper marketing and category management

    How to Apply

    For more information and job application details, see; Nestle Marketing Manager - MAGGI - Bryanston Jobs in South Africa

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