Nestle Equatorial Brand Manager Jobs in Kenya

Nestle Equatorial Brand Manager Jobs in Kenya

Key Responsibilities
  • Develop and update consumer portrait, consumer engagement funnel for her/his brands.
  • Responsible for leading Integrated Commercial Plan gate 1 and facilitate gate 3 by identifying the key opportunities (incorporating local understanding on shoppers, category, customer, competition, channel and external environment).
  • Contribute to development and execute strong, functionally aligned brand and Integrated Commercial Plan.
  • Track and monitor the performance, health and strategic alignment.
  • Understand business impact of Product Fixed Marketing Expenses, implementing and tracking spend to plan.
  • Accountable and responsible for implementing activities that deliver Category/ sub Category growth based on consumer, shopper and customer requirements as identified in Integrated Commercial Plan.
  • Provide local insights for communication campaigns, Nestlé Product Development and brand plans.
  • Analyses consumer trends and highlights issues and opportunities.
  • Understand shopper behaviour & in-store environment, contribute to category/channel/customer strategy, input into the pricing strategy, propose products and sizes for key channels and key customers.
  • Source, update and communicate latest developments, trends, initiatives and competitive actions within the category and channels, assessing implications/opportunities for Nestlé categories and brands.
  • Understand the brand Profit & Loss Statements, identifying opportunities for improvement.

    Skills and Competencies

    The ideal candidate should possess the following minimum skills and competencies;

  • Minimum 3 years brand management and/or commercial manager experience in FMCG.
  • Demonstrable record of success in delivering key commercial KPI's.
  • Experience working in cross functional teams.
  • Strong leadership and team working skills.
  • Customer and channel Knowledge.
  • Highly numerate individual.
  • Excellent data interpretation skills.
  • Post Matric Qualification i.e. Bachelor's Degree

    How to Apply
  • Interested and qualified candidates should apply online by 4th November 2019
  • For more information and job application details, see; Nestle Equatorial Brand Manager Jobs in Kenya

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