MTN Analyst CVM Analytics Jobs in Nigeria

MTN Analyst CVM Analytics Jobs in Nigeria


Reports to: Manager CVM Analytics

Division: Marketing

Description

  • Extract, analyze and interpret data and advanced analytical models to generate insight to aid marketing strategy and product development and implementation

  • Work with campaign management team to understand customer needs and develop proactive and innovative data driven solutions and campaigns

  • Analyze micro-profiles of all market segments, design models using customer profile attributes, and develop multiple scenarios to illustrate behavior patterns in creating, targeting, and positioning campaign strategies

  • Conduct analyses with focus on experimental design, assessment, execution, and measurement of current marketing programs

  • Evaluate proposed marketing programs and conduct behavioral, data mining, customer segmentation, predictive modelling, performance management, and other relevant statistical analyses related to proposed and current marketing programs

  • Work closely with CVM stakeholders to understand and maintain focus on their analytical needs, including identifying critical metrics and KPIs, and deliver actionable insights to relevant decision makers.

  • Summarize analytics findings and integrate with non-traditional data sources when appropriate, to enhance campaign development initiatives

  • Develop and use all relevant metrics and measures to continually monitor inactivity and revenue generating base and take appropriate actions to ensure consistent usage and reduce inactivity

  • Conduct analysis and present findings leading to improved customer identification, attraction and retention techniques and methodologies

  • Collect, analyze, interpret, and summarize data in preparation for generation of statistical and analytical reports and provide intelligence that supports decision-making

  • Proactively analyze data to answer key questions from stakeholders or out of shelf curiosity with an eye for what drives business performance, investigating and communicating areas for improvement in efficiency and productivity

  • Support CVM commercial team to identify opportunity base for campaign creation.

  • Utilize specified statistical software to analyze and interpret research data, as appropriate to the individual position.

  • Understand customer demographics, usage, and behavior to drive decision making on retention and value creation.

  • Provide support to campaign segmentation analyst as required.

  • Contribute and participate in campaign idea generation meetings and cross functional Customer Lifecycle Management meeting as required

    Education

  • First degree in Mathematics, Computer Science, Engineering, marketing or other Social Science disciplines

  • Fluent in English

    Experience

  • 3 - 7 years’ experience which includes:

  • Experience working in a medium-sized organization

  • Solid understanding of predictive analysis: predictive modelling, machine learning and data mining.

  • Proficient in using two programming languages out of R, python, SAS and SQL

  • Good understanding of customer data analysis, propensity modelling and segmentation techniques; excellent understanding of data manipulation and interrogation techniques.

  • Good knowledge of statistical modeling techniques and algorithms.

    About Us

    MTN Group
    Limited is a South African multinational mobile telecommunications company, operating in many African, European and Asian countries.

    Its head office is in Johannesburg.

    MTN recorded 232.6 million subscribers, making it the eighth largest mobile network operator in the world, and the largest in Africa.

    With more than 17510 professionals, working in over 20 countries around the world.

    MTN recruiters are always searching for brilliant candidates with an entrepreneurial spirit, looking for a work culture where innovation is the goal, hard work is expected, and creativity is rewarded.

    MTN employees enjoy competitive salaries, excellent health benefits, and a network of like-minded co-workers that drive innovation across the entire telecommunication industry.

    Do you want to be a part of a mission that delivers a bold new digital world to Nigeria and Nigerians?

    Then, join MTN Nigeria!

    Welcome to our Y’ello family where our people are our most critical competitive assets.


    If you are passionate about working for a brand that believes and invests in you while delivering the best value to those they serve, then this is the place.

    Our Employee Value Proposition enables you to work with meaning, connect to develop, thrive in positivity, and grow with purpose, all-round, in all aspects to Live inspired.

    We are a proudly Platinum IiP certified company dedicated to choosing the very best candidates and working to develop your skill and talent to make sure we boost a workforce second to none.

    It’s a great place to work!

    Take that bold step and apply today!

    Deadline: 20th October 2022

    How to Apply

    For more information and job application details, see: MTN Analyst CVM Analytics Jobs in Nigeria

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