Kenya Wine Agencies Limited Sustainability & Integrated Communications Manager Jobs

Kenya Wine Agencies Limited Sustainability & Integrated Communications Manager Jobs ; This position is responsible for the development, coordination, and implementation of integrated internal and external communication, reputation management, media liaison, crisis communication, public affairs communication, and change management employee engagement programmes aimed at enhancing the reputation of the business, and building passion and organisational pride among all internal and external stakeholders.



Additionally, this role is responsible for implementing KWAL and HEINEKEN Beverages International’s (HBI) sustainability strategy and projects with key focus on HEINEKEN’s Brew a Better World (BaBW) commitments, aligned with HEINEKEN’S global Evergreen strategy, including Net Zero, Water efficiency, circularity, and balancing.


Main Responsibilities

Employee Communication and Engagement

Drive positive company-wide employee engagement through the delivery of effective and impactful internal comms plans while positioning KWAL as an employee of choice

Create and implement effective, measurable, and distinctive end-to-end integrated communication activities and campaigns, that informs, inspires, and celebrates our stakeholders, and business success

Ensure consistency of internal communication across the business to make employees the most effective advocates of KWAL, its purpose and vision

Develop engagement campaigns to raise awareness and foster adoption of KWAL’s vision, values, leadership behaviours and strategy

Apply knowledge and understanding of the business context to ensure credible and effective internal communication with employees.

Oversee design and execution of employee engagement survey, i.e., climate survey

Measure the effectiveness of communications using the available channels and tools, recommending subsequent improvements/ further initiatives to achieve business desired objectives

Support the delivery of events, both digital and face to face, including annual employee conference, townhall sessions, roadshows, etc.

Content Development

Oversee the creation of high-quality content for both traditional and digital media platforms, including press releases, social media content, and company reports.

Leads on sourcing, creating, and sharing compelling content that informs, inspires and celebrates our people in a timely and reliable way, with the right mix of internal communication channels.

Content development of the corporate website, including serving as editor, managing a moderation process that will include other users; and ensuring alignment with overall communications strategy

Work with the Corporate Affairs Director and HBI colleagues to bring our BaBW stories to life for internal and external stakeholders with inspiring and impactful communications


Media Engagement and Public Relations Management

Develop powerful and consistent external messages for the business and ensure effective landing and delivery of messages to targeted stakeholders

Facilitate media engagement best practice and provide the leadership team members with media readiness, media training and interview preparation counsel

Manage media events and participate in the management or consultation of all activities related to media and employee engagement

Develop media strategy, drafting press releases, responding to media enquiries, and building dialogue with journalists

Support company events

Facilitate media relationships to best communicate the KWAL’s story to the external target audience
Ensure good media coverage of KWAL by developing and maintaining good media relations through lobbying, engagement and availing relevant information to the members of the press as requested

Assist the RTC & brand team to develop and execute Brand public relations strategies to optimise brand strategy/brand campaign through earned media

Manage interface to brand and product complaints, customer and consumer care line, develop appropriate response for dissemination

via brand/product/BU or corporate as appropriate

Corporate Brand Management

Identify opportunities to positively position and profile KWAL and HEINEKEN Beverages’ corporate brand, its people, and products to increase its brand equity.

Track and monitor media activity, sentiments, and perceptions of KWAL and HEINEKEN Beverages and develop appropriate action plans to build and protect the brand and product brands in its stable

Track and monitor issues that directly and indirectly impacts our reputation and develop statements and company positions in response to the identified issues.

Sustainability

Manage and oversee the implementation and awareness of KWAL’s sustainability agenda and projects across the business and support with the implementation of the BaBW strategy across different functions
Lead and oversee implementation of community initiatives on recycling, responsible drinking and water stewardship

Scan, lead and proactively manage all ESG related matters, beyond compliance for KWAL (e.g. EPR, PROs, circular economy, etc)

Lead implementation of all internal and external cross functional work on sustainability and BaBW strategy

Prepare reports for the Board on sustainability, social impact, and public interest commitments

Be the custodian of the BaBW ecosystem, governance, and reporting framework into the HB sustainability council.

Collaborate and represent KWAL/HBI on all related sustainability & BaBW Heineken forums, networks, to facilitate strategy implementation and best practice sharing

Change Management Communication

Co-champion delivery change communication strategy, to help raise awareness of relevant news and business updates and drive desired behaviours and culture change across the business

Support the implementation of Change Management journey to foster adoption of HEINEKEN beverages culture, values & the spirit of togetherness,

Cascade and embed a single narrative on change initiatives across the organisation

Develop relevant and engaging campaigns and content to achieve change management communications goals

Stakeholder Management

Build effective relationships with external and internal stakeholders

Collaborate and regularly connect with internal stakeholders to build relationships of trust through stakeholder management and impactful communications and provide updates to the Corporate Affairs Director and EXCO.

Foster relationships with key stakeholders, including media, government bodies, regulatory agencies among others

Amplify impact of sustainability programmes both internally and externally and ensure impact stories anchor the corporate brand key messages and communicate to stakeholders

Minimum Required Qualifications, Knowledge and Experience

Academic Qualifications

Bachelor's degree in degree in Business Communication, PR, Journalism, Social Science or related field


Professional Qualifications

Must hold a professional qualification and membership to relevant professional body


Experience

At least 6 years, 2 years' experience in management role in a similar role within FMCG

In-country experience with relevant stakeholders

Stakeholder relationship management experience in a similar industry

Practical experience in use of MS packages and ERP systems

How to Apply

For more information and job application details, see; Kenya Wine Agencies Limited Sustainability & Integrated Communications Manager Jobs

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