KCB Bank Kenya Manager Product Commercialization Jobs in Kenya

KCB Bank Kenya Manager Product Commercialization Jobs in Kenya



The role holder will collaborate with the relevant internal stakeholders to understand customer behavior and thus achieve commercialization focused cross-selling models, revenue management plans, customer information management tools as well as Customer Value Proposition (CVP) enhancements.

Key Responsibilities

  • Achieve revenue targets through execution of commercialization initiatives and activities.

  • Execute a robust commercialization framework that entails Customer Value Proposition (CVP) enhancements, cross-selling models, revenue management plans and customer information management tools.

  • Commercialize the Retail Life Insurance Partnership to achieve the planned revenue targets

  • Responsible for the execution of the business models, products and Go-To-Market strategies.

  • Manage the post launch product performance by driving awareness and penetration within the target market.

  • Develop client segmentation / targeting criteria and considerations to determine appropriate commercialization initiatives to achieve business plans.

  • Evaluate product related regulatory and operational risks and adherence to regulator considerations.

  • Create and apply best practices to create commercial constructs, terms, agreements and pricing structures.

  • Orchestrate cross-functional coordination to execute pilots and formal product launches.

  • Develop and
    manage robust competitor tracking systems to remain abreast of the market and industry players.

    The Person

    For the above position, the successful applicant should have the following:

  • Bachelor's Degree in a Business-Related Field
    Fellow of the Life Management Association is an added advantage.

  • Relevant professional qualification in Marketing is an added advantage.

  • 5 years experience in a financial services environment handling marketing, and business development activities

  • In-depth understanding of insurance products offering positioning within segments and revenue potential

    How to Apply

    For more information and job application details, see; KCB Bank Kenya Manager Product Commercialization Jobs in Kenya

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