International Logistics Company Accounts Manager Job in Nairobi, Kenya

International Logistics Company Accounts Manager Job in Nairobi, Kenya

Our client, an International Company providing logistics solutions is seeking to recruit an Accounts Manager (Consumer Business Group).

Job Ref: AC – CBG 2019

Recruiter: Stratostaff East Africa

Location: Nairobi, Kenya

Available: Immediately

Category: Experienced

Offer: Negotiable

Qualifications / Requirements

1. Education

Degree in Sales / Marketing or Commerce
Computer literacy (MS Office, especially Outlook, Excel and PowerPoint)

2. Experience

Minimum 5-10 years sales experience within the FMCG environment within East Africa region.

Distributor Management

3. Knowledge

Strategic marketing principles and implementation of effective marketing plans, product launches, distribution, forecasting and competitor analysis.

Job Specification

Analyzes market coverage and tracks channel performance and recommend channel-specific programs or promotions.

Coordinates the execution of e-commerce activities. Recommends adjustments to the channel mix based on changes in performance metrics/channel trends.

Manages Market Development Funds programs and activities to best deliver business results.

Has a considerable impact on the direct team, providing coaching and leadership.

Decisions may affect the operational effectiveness of multiple work groups or teams, important programs in the department, the next higher organizational tier, and/or related activities within the direct functional area.

Combines and interprets multiple analyses of external and internal data to form a clear understanding of the market (including consumer, competitive and channel trends) and emerging priorities, issues, and opportunities.

Identifies gaps in market understanding and recommends research solutions.

Generates deep insights on customers/end-users, based on research and/or customer interactions. Summarizes customer insights to team to guide business decisions.

Conducts product portfolio analysis and provides specific recommendations and actions to management regarding digital programs and product pyramid strategies and programs, aiming at maximizing portfolio profitability and growth opportunities, balancing them against their impact on customer value and market dynamics.

Leverages brand research and analysis to define the details of brand architecture, or to adapt when appropriate in different markets.

Coordinates with internal and external teams the development and execution of integrated brand and/or product marketing programs, including packaging design projects, promotion activities, digital marketing, CRM, promotions, and demo materials.

Ensures legal and trademark compliance of branding efforts, promotional programs and corresponding merchandising programs.

Performs complex market analysis on customer, channel and competitor trends.

Recommends marketing and communication tactics and channel marketing

Acts as marketing navigator and brand steward with cross-functional team, ensuring their understanding of key market concepts and measures that are critical to the business.

Ensures compliance with industry and regulatory requirements and reporting regarding working with customers.

Responsible for various CRM operations activities to service end users, managers, executives and/or channel.

Actively contributes to development and execution of all elements of CRM platform design and build.

Recommends CRM improvements outside normal operations having major impact on enhancing efficiencies

of the tool and/or its users.

Actively contributes to the development and execution of all elements of the Marketing Plan.

Performs complex market analysis on customer, channel and competitor trends.

Recommends marketing and communication tactics and channel marketing activities and coordinates cross-functional team’s execution of efforts identified on the marketing plan.

Leads customer discussions to try to understand customer needs.

Represents the customer in product development and marketing tactics.

Provides direction to business teams based on customer insights for marketing campaigns, advertising and messaging, product development, etc.

Actively participates in relevant corporate programs/initiatives, complies with professional and quality standards, complies with corporate policies and procedures, and acts in a manner consistent with company values and ethical standards.

Analyze customer information for process and customer experience improvement opportunities.

Develop reports as required for your managers, as well as Sector or Marketing leads, detailing: competitive environment; opportunities, product, or service improvement; trends in competitive landscape; and recommendations to improve lead generation.

Incumbent typically communicates with internal business partners and external customers such as department heads and occasionally area/business leaders. As an expert, the employee also provides consulting assistance to
senior management

Key Competencies

1. Market / Business Analysis

Data-driven decision making

Market understanding – competitor, customer, and company capabilities

Data analysis and insights

Key marketing metrics

2. Marketing Planning & Strategy

Utilization of the official Marketing Plan process and tools

Identification of critical issues and opportunities (Situation Analysis)

Objectives and strategy development

Marketing programs and tactics development
Marketing program execution (within time and budget)

Evaluation & Control.

3. Strategy & Management

Pricing strategy/objectives

External situation analysis

Customer value analysis

4. Customer Management

Possess strong planning and organization skills

Understands and influences external decision makers at the highest account level

Possesses customized services program development experience

Must be proactive and have a proven record of attaining targets

Excellent communication skills

Be a self-starter, self-motivated and able to work under minimum supervision

5. Key Capabilities

Negotiation

Relationship building

Negotiate at CEO & MD Level

Business Acumen

Channel partner effectiveness

Coaching capability

How to Apply

If you are qualified and up to the challenge send your Resume and Cover Letter to vacancies@stratostaff.co.ke by 23rd December 2019.

Please note that only qualified candidates will be contacted.

Stratostaff is an Equal Opportunity Employer

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