Hivos Marketing & Communications Facilitator Jobs in Kenya
AgriProFocus is a multi-stakeholder network that brings together institutions and professionals in agriculture and agribusiness.
Established in the Netherlands in 2005, the network has expanded to 11 country networks in
Africa and to Indonesia.
The key mandate of AgriProFocus is to promote knowledge sharing and co-creation in
order to trigger innovative agribusiness enterprises. The AgriProFocus Kenya network is part of the global AgriProFocus network.
AgriProFocus Kenya has a membership of 110 organizations drawn from development
sector, private sector, research and academia, public institutions and farmer based organisations.
AgriProFocus Kenya has strategically placed itself as a neutral platform where institutions from various backgrounds converge and share experiences. The marketing and communications facilitator’s main tasks include:
Main roles and responsibilities
Develop member recruitment strategies and pro-actively grow the network membership in numbers and diversity both online and offline. In addition, facilitate and maintain an active and interactive online platform with members.
Coordinate and support the implementation of the Communication & Marketing Strategy of
AgriProFocus at country level; align, develop and implement a country specific communication strategy and continuously builds a strong link with strategy level.
Promote the Network’s vision, mission and values, services and work with the team to shape the network's image within the agri-food sector in Kenya.
Support in the management
Implementing the international branding manual, both internally with the team and externally with third party service providers.
Guide and engage online platform users to ensure relevance of information posted on the platform.
Developing and implementing targeted event branding and communication plans.
Support the coordinator to develop and disseminate regular (bi-monthly) communication briefs of network results and activities to Network members and strategic partners
Identify press opportunities; develop relevant content for the media, social media, partner/members websites, newsletters and press releases.
Make use of visualization tools to communicate about achievements and results
Real time reporting of key highlights on social media channels
Take lead on continuous staff training on communication tips and tricks, reporting and use of medial channels for communication
Ensure compliance of the team with the Network’s corporate image
Support the team to steer quantitative and qualitative facts for determining programme communication strategies and actions
Manage AgriProFocus social media pages (Facebook, WhatsApp, YouTube, Twitter, LinkedIn etc.) including providing up to date content on a daily basis. In addition, monitor social media pages for members and partners in the sector for opportunities for the network.
Moderate the online platform country-homepage on a daily basis including ensuring an update of all events within the network AgriProFocus events as well as partner events; and support partners through
dissemination of partner events, activities, and opportunities on the online platform.
Maintain a database of videos, photos and any other relevant media that can be used to communicate network results.
Monitoring, Evaluation and Learning
Support the country network’s monitoring, evaluation and learning by:
Collect and analyze requests by members and other partners for matching, contacts or other questions for collaboration. In addition profile the diversity of the network members both online and offline to understand how to target specific interest groups within the network.
Stimulate synergy and exchange between different learning platforms through quarterly online engagement of partners.
Proactively communicate results from the network to stakeholders through various communication channels.
Organize and publish reviews, articles and newsletters about activities on the online platform.
Initiate and moderate online discussions, queries via the online platform, and social media pages.
Other relevant roles
Effective assistance of the Country Network Facilitator and Country Coordinator
Contribute to the development of mid-term and annual reports.
The marketing and communications facilitator reports in Kenya to the Country Coordinator and with functional reporting to the Communication and Marketing Manager in the Netherlands.
Skills and Qualifications:
Bachelor’s degree in marketing, communications or public relations.
Very strong background in marketing and communications with at least 3 - 5 years’ work experience in a marketing and communications role preferably in the agribusiness sector. Part of the experience working
in an international environment would be added advantage
Excellent working knowledge of different communication tools including social media and other online tools.
Have professional networks within the private and development sector actors in the agriculture sector.
Experience in developing comprehensive communication materials - newsletters, online campaigns, fact sheets, banners, brochures.
Experience in moderating online discussions.
Experienced in use of, and active on online social networks.
Strong attention to detail
Strong IT skills and knowledge of MS Office applications as well as design programs that support communications.
Excellent presenter, communicator, relationship builder, mediator and networker.
Pleasant, positive attitude and ability to interact well with others.
Work independently to a high standard and integrity.
Well-structured and organised with strong ability to write or edit reports and business correspondence.
What we offer
We offer a competitive package based on the candidate’s qualifications. Position to be filled as soon as
How to apply
Interested candidates should apply online by 30th July, 2018
For more information and job application details, see; Hivos Marketing & Communications Facilitator Jobs in Kenya
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