Gate and Carter Content / Media Planner Jobs in Nigeria

Gate and Carter Content / Media Planner Jobs in Nigeria



Job Brief
  • To succeed in this role, he/ she should be a skilled communicator and decision-maker who can collaborate well with various teams.
  • Knowledge of market research and a willingness to follow media trends are essential.
  • A Media Planner’s goal will be to optimize media marketing campaigns to increase brand awareness and help achieve business goals.

    Responsibilities
  • Collect and analyze market data
  • Identify target audiences and understand their behavior and habits
  • Determine the best media outlet mix for our campaigns
  • Optimize ad campaigns according to geographic exposure, frequency, time spans and more
  • Allocate budgets and monitor costs
  • Follow media trends of online and offline outlets (TV shows, magazines, blogs, radio programs) that will help generate leads and revenue
  • Evaluate the success of media strategies and campaigns.

    Requirements and Skills
  • BSc / BA in Marketing, Computer Science, etc
  • 2 - 4 years relevant work experience.
  • Proven experienceas a Media Planner; experience in digital media is preferred
  • Broad knowledge of media channels
  • Familiarity with campaign evaluation metrics and media buying
  • Working knowledge of analytics tools
  • Excellent communication and teamwork skills
  • An analytical mind
    with an aptitude for statistics and math
  • Strong decision-making skills.

    How to Apply

    Interested and qualified candidates should send their CV & Cover Letter (as the body of the email) to: pamela.i@gateandcarter.com and copy hr@gateandcarter.com using the Job Title as the subject of the mail.

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