FMCG Key Accounts & Modern Trade Manager Jobs in Kenya

FMCG Key Accounts & Modern Trade Manager Jobs in Kenya

Trade Marketing Manager Job at Lead Consultants

We are currently recruiting in Kenya for our client a FMCG company in Nairobi;

Trade Marketing Manager Job Responsibilities

  • Develop and execute Activation Plan for Modern Trade, Superettes and General Trade in line with overall strategy through Road shows and market storm activities, sampling plan in school / offices, joint bundling plan with other companies etc.
  • Develop along with the marketing team, effective communication material for Below The Line and Above The Line communication.
  • Execute the promotions and merchandising material effectively in the outlets
  • Develop effective Route to Market Plan for driving numeric growth by Engaging agency / market storm.
  • Develop Merchandising standards, scorecards, planogram and KPIs in line with MT / GT Heads
    Track, monitor, control and share monthly budget spends. vs. planned
  • Develop and execute training tools for merchandisers, promoters, internal team
  • Coordinate, manage and review of third party agency
  • Conduct market intelligence and capture key competitive initiatives

    Qualifications for the Trade Marketing Manager Job

  • Bachelor’s Degree in Sales and Marketing
  • 5 years Trade marketing experience preferable in an FMCG

    How to Apply

  • Interested Applicants should submit their CV’s to: before 10th November 2018

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