FMCG Area Sales Representative Jobs in Kenya

FMCG Area Sales Representative Jobs in Kenya

Our client is in the FMCG industry currently recruiting an area sales representative

Developing and growing business in the assignment territory, servicing and ensuring all customer requirements are met.


  • Achieve monthly and annual sales targets of assigned areas/customers, as agreed with the supervisors.
  • Promote, seek and secure timely sales orders for company products and participate in agreed sales and marketing events within the allocated territory.
  • To keep assigned distributors, wholesalers and key accounts in area of jurisdiction aligned to the agreed plans and ensure product availability in all outlets within the assigned area.
  • Identify new distributors and recommend their appointment.
  • Timely collection and accounting for all sales proceeds.
  • Timely submission of customer orders.
  • Penetration into new markets, develop existing markets through existing and new product listing.
  • Contribute in planning and implementation of departmental sales and marketing plans.
  • Proposing changes in products, service, and policy by evaluating results and competitive developments.
  • Recommend and execute promotional activities on approval.
  • Monitor and report customer service levels and product quality for remedial action.
  • Prepare and maintain a record of sales activities and other related market activities including, counterfeits competition and advice management accordingly.
  • Supervise and give on the job training to sales representatives in assigned area and ensure efficient and effective execution of their daily tasks.
  • Ensure designated customers in designated area are within the approved credit terms.
  • Consolidate weekly sales reports, daily
    call sheets and other related market activities including competitor activities.
  • Ensure optimum utilization of vehicle allocated and keep it clean.
  • In liaison with the Area Sales Representative, supervise merchandisers in assigned area and ensure efficient and effective execution of their daily tasks.
  • Any other duties as may be assigned by the Deputy Sales & Marketing Manager or any other authorized superior.


  • Diploma in Marketing Management, Business Management or related field.
  • Degree in business related field (Added Advantage)
  • Strong proven track record of sales and marketing experience in a fast moving consumer goods (FMCG).
  • Hands on experience of merchandising and promotional activities.
  • Be computer literate in MS Office packages.
  • Minimum experience of two years in managing, distributors, modern and traditional trade.
  • A clean valid driving license with a minimum of 1 year driving experience.


  • Strong communication skills, Presentation skills, negotiation skills, Interpersonal skills, self-initiation, supervision skills.
  • High integrity.

    How to Apply

  • Please send your CV to by 14th January, 2019

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