Directline Assurance General Manager (Commercial / Sales) Job in Kenya

We are looking for a motivated and qualified professional to fill the position of General Manager – Commercial / Sales.


Overall Purpose of the Job: The General Manager – Commercial (Sales) is responsible for providing leadership and ensuring smooth running of the Sales Department.


Key Roles and Responsibilities


Strategy


  • Manage sales/marketing budgets and ensure sales targets are met.
  • Ensure accurate preparation, and timely submission of sales and marketing reports to management and the Board.
  • In-charge of sales and marketing strategy
    In-charge of product innovation and development of new products.
  • Grow the business portfolio, oversee operation of marketing activities/programs, and development of marketing strategies in the company.
  • Periodically conduct external and internal business analysis to understand, and adapt to changing client needs
  • Implementing branding strategy to ensure Directline brand visibility.
  • Build and maintain strategic relationships with key stakeholders

    Leadership

  • Manage the Sales department and provide leadership to the team.
  • Align the operations of the marketing with appropriate technology to increase operational efficiency.
  • Prepare periodic reports for marketing/sales to the management and Board
    Implement marketing policies and ensure efficient administration.
  • Understanding the customers and their needs.


    Person Specifications


    Academic / Professional Qualifications:

  • University degree preferably in marketing or sales.
  • A Master’s degree in a related discipline will be an added advantage.
  • Possess professional qualification in Marketing with a minimum of diploma level.
  • Good progress in ACII or equivalent from a recognized Insurance Institute.

    Experience

  • MUST have at least five (5) years’ experience in a busy sales or marketing department in a senior position preferably in
    the insurance or financial industry
  • Supervisory and leadership skills managing team/department performance and staff

    Skills and Attributes

  • Compelling communication – ability to convey information and ideas in a clear and focused manner
  • Business Savvy – demonstrated keen understating of business operations and levers (systems, processes, departments, functions) that drive profitable growth
  • Ability to initiate and maintain strategic relationships with stakeholders.
  • Possess leadership skill and ability to work with diverse teams
  • Knowledge of operations of insurance industry and its interface with the Insurance Regulatory Authority.
  • High level of integrity and honesty.
    Business strategy formulation and execution ability
  • Sound Analytical and IT relevant skills.
    Member of a professional marketing body


    Application Instructions


    If you qualify for the above advertised role, kindly send us a detailed CV and Application Letter clearly demonstrating your fit as per the roles & responsibilities and the person specifications (academic/professional qualifications, experience, skills & attributes) listed above.

    Applications that do not conform to the Application Instructions will not be considered.

    Kindly send your application documents to [email protected] to reach us on or before 5.00pm 24th August, 2018.


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