Digital Marketing Executive at Indepth Research Services (IRES)

Digital Marketing Executive at Indepth Research Services (IRES)

Develops strong and innovative digital marketing strategies, using SEO, PPC, and other techniques to drive traffic to company pages and generate interest in company products and services. Creates engaging written, graphic, and video content while staying up-to-date on latest marketing technologies and social media.

Responsibilities

Manage and maintain the organization’s website(s)

Write copy for email marketing campaigns
Manage email and social media marketing campaigns

Innovate and present new marketing platforms and strategies

Continually work on the Search Engine Optimization of the website(s)

Use Google Analytics, Google AdWords, and other relevant sites and manage link building strategies, content marketing strategies, and social media presences

Track and analyze website traffic flow and provide regular internal reports

Drive traffic to company pages

Fix any errors or bugs in online content

Edit and post videos, podcasts and audio content to online sites

Arrange webinars and webcasts

Develop engaging online content including clickbait, forums, videos, graphics, and blogs; monitor and analyze content success

Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing

Keep abreast of new social media sites, web technologies, and digital marketing trends; implement these new technologies in developing campaigns and update current campaigns to include new information

Forecast marketing campaign growth and ROI for marketing campaigns

Attain key performance indicators such as reducing

the website bounce rate, increasing dwell time or improving conversion

Requirements

Bachelor’s Degree in Advertising or Marketing,

2-4 Years’ Experience in Marketing,

Strong Written and Verbal Communication Skills, Editing

2 or more years of experience as a Digital Marketing Executive, developing and implementing digital marketing strategies.

Good knowledge of all different digital marketing channels

Good knowledge and experience with online marketing tools and best practices

1 years of hands on experience with SEO/SEM, Google Analytics, Adwords and CRM software

Familiarity with web design
1 year working experience with video editing, Photoshop, InDesign, Facebook, Twitter

Sense of ownership and pride in your performance and its impact on company’s success
Critical thinker and problem-solving skills

Team player

Good time-management skills

Great interpersonal and communication skills

How to Apply

If you meet the above criteria, please send your application letter and CV to hr@indepthresearch.org with the subject title ‘Digital Marketing Executive’ and on or before 1st September 2019.

Only shortlisted candidates will be contacted.

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