Digital Marketer Jobs in Nairobi, Kenya
Digital Marketer Jobs in Nairobi, KenyaJob Title:Digital Marketer
Our client is a distributor of alcoholic products. They seek to hire a Digital Marketer join their growing team to develop, implement, track and optimize their digital marketing campaigns across all digital channels.Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns
Design, build and maintain our social media presence
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Plan, execute, and measure experiments and conversion tests
Collaborate with internal teams to create landing pages and optimize user experience
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
Instrument conversion points and optimize user funnels
Collaborate with agencies and other vendor partners
Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Degree in IT, Marketing or other related fields
Proven working experience in digital marketing
Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
Experience in optimizing landing pages and user funnels
Experience with A/B and multivariate experiments
Solid knowledge of website analytics tools (e.g., Google Analytics, Net Insight, Omniture, Web Trends)
Working knowledge of ad serving tools (e.g., DART, Atlas)
Experience in setting up and optimizing Google Adwords campaigns
Strong analytical skills and data-driven thinking
Up-to-date with the latest trends and best practices in online marketing and measurement
How to Apply
Those interested and are immediately ready to take up the position should send their applications & detailed CV clearly indicating their expected remuneration, daytime telephone contacts and addresses of three referees.
Email your applications to email@example.com
Applications should be done on or before Saturday 11th May, 2019.
Only the shortlisted candidates will be contacted.
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