Bethzatha Health Service Plc Marketing and Customer Service Manager Jobs in Ethiopia

Bethzatha Health Service Plc Marketing and Customer Service Manager Jobs in Ethiopia


Job Id: 220281

Category: Sales and Marketing

Location: Addis Ababa
Career Level: Mid Level ( 2+ - 5 years experience)
Employment Type: Full time
Salary:

Job Description

Overall Purpose

Marketing and Customer Service Manager is a senior management position in the BHS’s organizational structure. This position supports the general manager of the BHS business development, marketing, customer service and the overall goals of the position are to:

  • Building on the current strength and stability of BHS through proper management and oversight; proactively lead the organization in a challenging, competitive and more regulated environment to meet shorter, medium and long term plans;

  • Directing efforts toward making BHS the safest health care facility in Ethiopia by leading high-quality, service-oriented, safe patient care throughout its service components.

  • Establishing a culture of open communication, accountability, and timely decision making.

  • Supporting planning and development of capacity expansion projects and guide the development of services for new facilities; and

  • Creating an environment of continuous improvement that fosters physician and staff collaboration, enhance revenues, and improves overall performance.

    Customer Service

  • As a key resource person communicate, liaise regularly and build constructive relationships with all key stakeholder internally and externally.

  • Responsible for designing customer relationship management system and implementing effective and efficient customer service along the service continuum to attain maximum customer satisfaction.

  • Proactively build and maintain strong internal relationships across departments and functions-ensuring that communication pathways for live update of new services/changes and to understand any specific promotions or advertising campaigns and their objectives.

  • Develop and sustains relationships within key departments to facilitate two-way communication concerning opportunities and threats within the organization and outside.

    Marketing

  • Lead and ensure that BHS sells its services and develop marketing strategies. Develop plans to increase its market penetration and coverage.

  • Leads and monitor market research and competitor analysis, draw conclusion from this, suggest changes and improvements and
    review activities to feed into forward planning.

  • Direct and prioritize marketing activities for the healthcare practice to keep abreast with the changing market dynamics to position BHS as a leader in the target market segments.

  • Develop and execute, when approved, integrated marketing programs reinforcing BHS’s brand and messaging to create awareness, loyalty and drive client connection opportunities through various sources including: web, newsletters, multimedia/video, events advertising, conference participation, etc.

  • Be responsible for developing new business opportunities by researching and developing business relationships, generating and negotiating new income in line with the BHS’s service development strategy; liaising potential new customers; writing business cases; responding to tenders and requests for information, preparing draft contracts.

  • Continual review and reporting of market and financial data reflecting the opportunities for growth of BHS. Proactively communication challenge and issues.

  • Direct the development and maintenance of market intelligence database, including ongoing communication of specific opportunities or threats to BHS.

  • Ensures that mechanisms are in to keep track of customer’s satisfaction and long term retention.

    Planning and monitoring

  • The position holder shall be responsible to set clear goals and measurable outcomes and device the Business Development Strategy and Marketing plan, maximizing the market for the services of the BHS.

  • Plans, directs, and coordinates standard of the core activity; and formulates current and long-range programs.

  • Develop new and refine existing analytical techniques and resources to enable effective business planning, including market forecasting, competitive intelligence and financial analysis.

  • Perform periodic performance reviews and maintain compliance with BHS’s performance management policies and procedures.

  • Perform other related duties as directed by the Managing Director.

    Job Requirements

  • First Degree in Marketing management,Business Administration or related fields.

  • 3 years and above years experience.

    How to Apply

    Interested and qualified applicants meeting the above minimum requirements can send their applications with their CV, education certificates and any other supporting documents to: bethztha.hrm@gmail.com

    Bethzatha Health Service Plc Marketing and Customer Service Manager Jobs in Ethiopia

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