Archer Digital Digital Media Buying Associate Jobs in Kenya

Archer Digital Digital Media Buying Associate Jobs in Kenya



Archer Digital is a digital marketing & advertising agency strongly focused on helping SMEs profitably acquire and retain their customers through Digital Marketing & Advertising.

We are looking for a highly analytical and strategic thinker to join our team as a digital media buyer.

The right candidate has adequate media planning and budgeting skills to get the best ROI, ROAS for ad spend.

Duties and Responsibilities

  • Responsible for planning, negotiating and executing digital media campaigns across various channels (including display, video, social, and search).

  • Develop and execute digital media plans that align with client business objectives

  • Research and recommend new opportunities and strategies for reaching target audiences

  • Stay up to date on the latest industry trends and changes, and share insights

  • Monitor campaign performance and optimize delivery to meet or exceed KPIs

  • Generate post-campaign reports detailing results and insights

  • Work with internal teams to develop creative assets for digital campaigns

  • QA ad units and placements prior to launch

  • Resolve any issues that arise during a campaign

  • Maintain relationships with social team, design and production team

    Person’s Specifications

  • Excellent communication skills

  • A deep understanding of the digital media landscape and experience planning and buying media

  • Bachelor’s degree in advertising, marketing, business, or related field

  • At least 2 years of experience working in
    digital media buying, planning, or a related role

  • Experience with programmatic buying platforms – Google Display & Video 360, Eskimi etc.

  • Experience with web analytics tools, such as Google Analytics

  • Familiarity with ad serving platforms, such as Google Ad Manager, Meta Ads Manager etc

  • Excellent analytical skills and experience using data to inform media decisions

  • Strong project management skills with the ability to manage multiple projects simultaneously

  • Proven track record of successful media campaigns that delivered on objectives

  • Creative thinker with the ability to develop innovative solutions to problems

    How to Apply

    If interested and qualified, send us a link to some campaign/media buy portfolio/attachment of your work, your CV and cover letter introducing yourself and how you see this position as a fit for you, by 11th January 2023 ‘Digital Media Buying Associate’ at recruitment@archerdigital.co.ke

    *The Position is open and available for immediate start

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