Alan & Grant Marketing, Brand & Corporate Communications Manager Jobs in Nigeria
Alan & Grant Marketing, Brand & Corporate Communications Manager Jobs in Nigeria
Job SummaryThe job holder will develop, plan and execute all company marketing strategies, branding and corporate communication activities to achieve the company’s target market share and set goals.
Duties & Responsibilities
Develop, update and implement the marketing strategy in line with the corporate strategy and key business objectives
Develop the corporate communication and brand management strategy, policies, processes and guidelines and monitor implementation
Prepare and execute the annual marketing plan and budget
Monitor and report on key market trends and competitors’ initiatives to Sales and assist in the development of appropriate strategies to protect and enhance the company’s market share
Lead and coordinate all marketing activities including market research, pricing, sales, advertisement and promotion
Coordinate the development and implementation of effective media/public relations and crisis management policies and processes
Coordinate the development of appropriate research and monitoring programmes to track the organisation’s brand performance
Oversee the design and production of marketing collateral and promotional programmes e.g. adverts, online campaigns, corporate websites
Establish and maintain relationships with key internal and external stakeholders including media, public relations, branding agencies etc. to grow the reputation of the Company and Brands
Manage the consistent and accurate delivery of key business messages with defined audiences
Ensure that all internal communications activities are properly integrated with the external communications, marketing priorities and strategies.
Monitor and evaluate the impact of company’s communication and marketing activities on the company’s reputation
Review and report on the performance of the Marketing & Corporate Communications function against key performance targets to Sales
Liaise with relevant stakeholders to develop a unique brand identity/ image that would create a lasting impression amongst employees, customers and the general public.
Work with the Sales, strategy and cross-functional teams to drive profitable growth and build brand equity for the company’s brands in assigned category
Plan and manage public events (road shows, product launches, customer fora etc.) and conduct post evaluation and reporting for Management use
Coordinate the production of corporate gift & promotional items, such as diaries and calendars
Monitor and evaluate the impact of brand activities on the company’s reputation
Develop, review and update company’s internal and external communications management policies and ensure all information dissemination tools (complimentary cards, website, product flyers, stationery
etc.) adhere to the policy guidelines
Manage corporate communications, including developing publication, articles, website and social platforms materials as well as employee communication and engagement.
Prepare and submit reports on activities on Marketing, Branding and Corporate Communication to the MD
Coordinate activities and initiatives that enhance the company’s image and create a positive impact on the environment and community through Corporate Social Responsibility
Develop and build content for all marketing materials including newsletters, flyers, website, social media channels etc.
Work with web master to ensure brand presence and uniformity and consistency across all media channels
Oversee all the activities of the webmaster and ensure the company’s website is fully operational at all times
Review reports of all web site metrics by the webmaster and advice Management accordingly
Develop capability of subordinates towards the achievement of their own performance targets
Maintain a positive work environment that facilitates collaboration and information sharing and is conducive to attracting, retaining, and motivating diverse talent
Requirements
Minimum of 7 years combined experience in Branding / Marketing / Corporate Communications department of a similar organization
First degree in any discipline is required
Membership of relevant professional body is desirable
Excellent Networking & relationship building skills
Strong creativity & innovation with good business acumen
Proficient with MS Office and other relevant Application
How to Apply
For more information and job application details, see; Alan & Grant Marketing, Brand & Corporate Communications Manager Jobs in Nigeria
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