Social Media Marketing Executive Jobs in Kenya
Social Media Marketing Executive Jobs in Kenya Job SummaryThe Marketing Executive is a middle management role in the overall
Business development that manages marketing operations.
The role encompasses creative, analytical, digital, commercial and administrative responsibilities geared towards increasing market share, customer satisfaction, sales revenues and profitability.
Reports to the Business Development Manager
Plan and execute strategies aimed at influencing customer behavior across new media channels, analyzing client-initiated conversations and advising on appropriate marketing
Brand position & awareness
Products development and determine demand for products.
Identify and develop new markets
Data analytics & monitoring Market trends
Overseeing & developing marketing campaigns.
Digital and online marketing
Maintaining websites and managing social media ensuring timely and engaging content is optimized for platform used and intended audience
Monitor and analyze social media trends and their impact on the Company brands.
Source and manage relationships with social monitoring and platform partners to support and develop commercial opportunities
Ensure the execution of social media campaigns, ensure customer acquisition and support monetization across the company’s portfolio
Monitor the competition and be aware of market changes and developments
Collaboration with Content creator, designer and other teams to ensure delivery on time and within strategy requirements
Creating & proofreading creative copy
Conducting research and data analysis to identify and define audiences,
Organizing events and products exhibitions.
Ensure Media buying is on track and report are accurate in accordance to the Key performance indicators of the Campaign.
Develop a marketing plan and calendar in line with company budgets
Develop budget allocation for Company’s social media, digital initiatives and online media activities.
Liaise and oversee the activities of other agencies outsourced to support deliverables
Client Relationship Management (CRM)
Keep track of ROI
Required relevant work experience
English (Spoken: fluent | Written: fluent)
How to Apply
For more information and job application details, see; Social Media Marketing Executive Jobs in Kenya
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