Social Media Marketing Executive Jobs in Kenya

Social Media Marketing Executive Jobs in Kenya


Job Summary

  • The Marketing Executive is a middle management role in the overall

  • Business development that manages marketing operations.

  • The role encompasses creative, analytical, digital, commercial and administrative responsibilities geared towards increasing market share, customer satisfaction, sales revenues and profitability.

  • Reports to the Business Development Manager

    Responsibilities

  • Plan and execute strategies aimed at influencing customer behavior across new media channels, analyzing client-initiated conversations and advising on appropriate marketing

  • Brand position & awareness

  • Customer Awareness

  • Products development and determine demand for products.

  • Identify and develop new markets

  • Data analytics & monitoring Market trends
    Overseeing & developing marketing campaigns.

  • Digital and online marketing

  • Maintaining websites and managing social media ensuring timely and engaging content is optimized for platform used and intended audience

  • Monitor and analyze social media trends and their impact on the Company brands.

  • Source and manage relationships with social monitoring and platform partners to support and develop commercial opportunities

  • Ensure the execution of social media campaigns, ensure customer acquisition and support monetization across the company’s portfolio

  • Monitor the competition and be aware of market changes and developments

  • Collaboration with Content creator, designer and other teams to ensure delivery on time and within strategy
    requirements

  • Creating & proofreading creative copy
    Conducting research and data analysis to identify and define audiences,
    Organizing events and products exhibitions.

  • Ensure Media buying is on track and report are accurate in accordance to the Key performance indicators of the Campaign.

  • Develop a marketing plan and calendar in line with company budgets

  • Develop budget allocation for Company’s social media, digital initiatives and online media activities.

  • Liaise and oversee the activities of other agencies outsourced to support deliverables

  • Client Relationship Management (CRM)

  • Keep track of ROI

  • Timely Reporting

    Job Requirements

    Required education

  • Bachelor's degree

    Required relevant work experience

  • 3 years

    Required languages

  • English (Spoken: fluent | Written: fluent)

    How to Apply

    For more information and job application details, see; Social Media Marketing Executive Jobs in Kenya

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