Salma Group Marketing Specialist Jobs in Kenya

Salma Group Marketing Specialist Jobs in Kenya


Job Description

  • Research and analyses demographics, pricing schedules, market trends, competitor products, and other information relevant to the company’s marketing .

    Responsibilities

    • Develop marketing strategy for new and existing products

    • Develop a pricing strategy that maximizes profit and market share but considers customer satisfaction

    • Develop, implement, and track marketing programs such as email, social media, or digital campaigns, and events

    • Collaborate with other internal teams (e.g. product and sales) to develop and monitor strategic marketing initiatives

    • Building Brand awareness and positioning

    • Analyze and report on the performance and efficiency of campaigns

    • Conduct market research and analyze trends to identify new marketing opportunities

    • Develop and create marketing materials, such as sales and product collateral, and ensure brand guidelines are met

    • Write, proofread, and edit creative and technical content across different mediums

    • Organizing company conferences, trade shows and major events

    • Evaluating Competitors

    • Work with external agencies and vendors to execute marketing programs

    Qualifications

    • Bachelor’s degree in business administration, marketing, communications, or a related field

    • 3-5 years of experience in marketing

    • Strong knowledge of various marketing and analytics tools such as Marketo, Google Analytics, CRM systems (e.g. Salesforce), and content management systems

    • Strong written and verbal communication skills

    • Strong prioritization, organization, and project management skills

    • Ability to travel as necessary

    How to Apply

  • Applicants should address their CV’s and cover letters to below emails
    Nairobi@salmagroups.com
    Mohammed.ismael@salmagroups.com

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