New KCC Head of Marketing Jobs in Kenya

New KCC Head of Marketing Jobs in Kenya


  • New Kenya Co-operative Creameries Limited (New KCC) is the largest dairy processor and a market leader in the dairy industry in Kenya re-known for its top of the range, quality brands that include KCC Finest Creamery Butter, KCC Superfine Ghee, Gold Crown milk, KCC Fresh milk, Safariland, KCC Mala, La yoghurt among others.

    Job Purpose:

  • Reporting to the Chief Manager Sales & Marketing, Head of Marketing will be responsible for developing, implementing, and executing strategic marketing plans for New KCC through increased visibility, awareness, and development of new products to attract potential customers and retain existing ones.

    Key Responsibilities:

  • Developing and executing Marketing strategy, budget, policies, and procedures for the smooth operation of the department.

  • Managing, tracking, analyzing, and recommending growth strategies such as promotion and visibility for New KCC brand portfolio to grow brand shares.

  • Developing campaigns and other communications for brands and implementation of the same within agreed budgets.

  • Identifying, overseeing, and assessing the activities of external advertising, promotions and marketing research agencies engaged to implement strategies.

  • In liaison with other departments plan and develop branding innovations for existing product as well as the creation of new products.

  • Benchmarking New KCC brands with competition and ensuring brand profitability through correct pricing policies as well as developing an effective price and counter competition strategy.

  • Co-ordinating in-house research and subcontract external agencies to carry out market, product, and consumer research.

  • Development of communication strategies for new products and re-positioning of existing products.

  • Reviewing and recommending sponsorships and events participations.

    Person Specifications

  • A minimum period of twelve (12) years relevant work experience and at least five (5) years in a senior management role in comparable and relevant position.

  • Master of business administration or equivalent qualification from a recognized institution.

  • Bachelor’s degree in Sales and Marketing or equivalent qualification from a recognized
    institution.

  • Certificate in Leadership Course or its equivalent lasting not less than four (4) weeks.

  • Member of marketing Society of Kenya (MSK) in good standing.

  • Working knowledge of an ERP system.

    Key competencies and skills

  • Strong analytical skills.

  • Excellent communication skills.

  • Strategic and innovative thinking.

  • Strong interpersonal skills.

  • Excellent negotiation skills.

    How to Apply

  • In addition to the job qualifications and requirements, applicants MUST fulfill the requirements of Chapter Six of the Constitution of Kenya 2010, and will be required to submit with their application copies of the following documents:

  • Valid Certificate of Good Conduct from the Directorate of Criminal Investigations (DCI).

  • Clearance Certificate from the Higher Education Loans Board (HELB).

  • Tax Compliance Certificate from Kenya Revenue Authority (KRA).

  • Clearance from Ethics and Anti-Corruption Commission (EACC).

  • A Clearance Certificate from an approved Credit Reference Bureau (CRB).

  • If you meet the above requirements, please send your application in HARD COPIES quoting the Title and the Reference Number of the Position applied on the covering letter and on the Envelope, together with a detailed Curriculum Vitae complete with supporting documents to:

    Managing Director
    New Kenya Co-operative Creameries Ltd
    P.O. Box 30131 -00100
    Nairobi

  • N/B: Please note that all applications MUST BE sent through the above address ONLY and received no later than 30th June, 2021 by 5 p.m.

  • New KCC is an equal opportunity Employer and Women & Persons Living with Disability are encouraged to apply.


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