Marketing Manager Jobs in Nairobi, Kenya

Marketing Manager Jobs in Nairobi, Kenya


About the Role

  • Managing the development, tracking and completion of brand plans-strategic and operational brand plans, performance review, budget plan, research plans and activity plans.

  • Initiate brand innovations to improve brand attributes amongst customers.

  • Engagement with key customers to ensure delivery on brand initiatives and drive creative processes for our brands together with Modern Trade Managers.

  • Monitoring brand availability and sales and being proactive on factors affecting the brand sales and market share performance.

  • Management of trade execution and A&CP budgets to ensure spends in line with strategic direction to enable brand growth.

  • Managing and monitoring the marketing activity grids for all brands

  • Liaising with sales department on brand performance delivery

  • Analyzing market research data, including secondary data and research, and taking corrective action for enhancement of brand strategies.

  • Monitoring competitor activities affecting the brand and taking appropriate corrective action

  • Carrying out market intelligence through market visits and utilizing this to enhance brand activities.

  • Negotiating and signing of contracts with channel partners

  • Managing beneficial trade relationships

    About You

  • Relevant experience in brand building /marketing

  • Developed analytical skills of the FMCG market and what drives sales

  • Experience in developing business strategy and implementation

  • Strong communication and people skills

  • Good team player and influencer

  • Good solution-oriented mindset and ability to work independently

  • A passion for consumers, marketing, and branding

  • A strong drive and passion for winning!

  • Are you interested in this position and do you meet the minimum requirements?

    How to Apply

  • Apply by sending an email with your CV and a convincing cover letter quoting the category of your interest to

  • hr@smartbrands.co.ke

  • The application deadline is 10th September 2021.


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