Marketing Executive (Outdoor Advertising) Jobs in Westlands, Nairobi

Marketing Executive (Outdoor Advertising) Jobs in Westlands, Nairobi

  • Our client, an out-of-home (OOH) and outdoor advertising company, is recruiting an experienced Marketing Executive to join their team.

    Job Summary:

  • Responsible for creating awareness and developing the company’s brand.

    Duties & Responsibilities:

  • develop and present B2B marketing strategies to management along with the proposed budget.

  • implement the marketing strategy making use of the approved platforms.

  • track marketing performance and investments and present monthly reports to management(weekly for social media/digital).

  • Monitor and report on competitor activity.

  • Write copy for various marketing distributions (fliers, brochures etc).

  • Work closely with both the in-house and external creatives to design marketing materials.

  • Manage all online content (social media and website) to enhance audience engagement with SEO and Google analytics in consideration.

  • Develop new marketing initiatives e.g events or collaborations to strengthen engagement with our TA.

  • Source for and secure sponsorships that would be beneficial to the business.

  • Conduct market research via client questionnaire/surveys.

    Key Requirements & Qualifications

  • Proven ability to develop brand and marketing strategies and communicate recommendations.

  • Minimum of two (2) years experience in a similar role.

  • Ad agency experience is a

  • Extensive experience in a wide range of Marketing functions such as communications, digital marketing, advertising, branding, and social media.

  • Experience in identifying target audiences and devising effective campaigns.

  • Familiarity with B2B advertising campaigns.

  • Excellent understanding of the full marketing mix.

  • Strong analytical skills partnered with a creative mind.

  • Data-driven thinking and an affinity for numbers.

  • Outstanding communication skills.

  • Up-to-date with latest trends and marketing best practices.

  • Hands-on experience with web content management tools, like WordPress.

  • Proficiency in MS Office/Google Workspace.

  • Knowledge of SEO and Google Analytics.

  • Experience with marketing campaigns on social media.

    How to Apply

  • For more information and job application details, see; Marketing Executive (Outdoor Advertising) Jobs in Westlands, Nairobi

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