Key Account Executive (FMCG) Jobs in Nairobi, Kenya

Key Account Executive (FMCG) Jobs in Nairobi, Kenya

  • Our client, a retail and distribution company, is hiring experienced Key Account Executives to join their growing team.

    Job Purpose:

  • Responsible for maintaining and developing a single/group of key accounts in order to exceed company set sales and profit targets across a range of product lines.

    Key Responsibilities & Duties


  • In conjunction with the Sales Manager, deliver the financial targets (sales and profitability) for designated key accounts.

    Relationship Management & Business Planning

  • Establish ongoing business relations with major account buyers

  • Formulate and implement effective sales strategy and promotion plans for key accounts: develop, present and execute plan, sales and promotions, negotiation of trading terms and trade spends.

  • Work in conjunction with Marketing department to formulate the trade promotion programs

  • Participate in the formal quarterly business review process with key accounts.

    Category Management

  • Maximize sales profit through improving shelving and display, implementing promotions and new product launching

  • Ensure the execution of the company’s marketing plan with key accounts in a timely manner.

  • Implement key store drivers (range, space, promotion and display), working with store planning teams where applicable. Ensure appropriate approvals in place for planograms, end caps, display stands and feature areas/ special events as negotiated with buyers.

  • Work with the marketing team to review catalogue layouts and content before going to print.

  • Participate in regular sales and marketing meetings

    Forecasting & Inventory Management

  • Generate sales forecast/analysis and market insights reports on product trend development and competitors’ activities

  • Work with key account forecasts, work with buying teams on stock flow (taking into consideration agreed business plan and the company’s financial goals).

  • Work
    with operations team to ensure inventory is available for upcoming events

  • Look at stand-out issues for inventory: discuss possible action plans with key accounts (e.g. clearance or increase stock weights), communicate issues internally.

    Key Requirements

  • Degree/diploma in business administration, retail management or similar field

  • Minimum 5 years in Consumer/Retail Sales and/or Key Account Management

  • Multi brand sales experience in the local market

  • Excellent verbal and written English

  • Clear persuasive communicator (written and verbal) including active listening ability

  • PC literate with good working knowledge of MS Excel, Word, PowerPoint

  • Results oriented, risk tolerant and persistent in fast paced, pressurised environment

  • Good prioritisation and organisational skills

  • Adapts response to circumstances, flexible in handling change and comfortable working independently.

  • Category management / Trade Marketing exposure desirable

  • Develops effective business relationships and manages difficult people effectively to seize opportunities

  • Strong planning skills – focused on execution and the customer

  • Ability to use influencing and negotiating skills to achieve results (both internally and externally)

  • Excellent Presentation skills

  • Numerate, ability to analyse data and sales information and use it to generate new ideas.

    How to Apply

  • For more information and job application details, see; Key Account Executive (FMCG) Jobs in Nairobi, Kenya

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