Kenya Tourism Board Assistant Manager Research Jobs

Kenya Tourism Board Assistant Manager Research Jobs


Key Responsibilities:

  • Assist in developing and implementing KTB’s Research strategy, policies, mission and vision.

  • Prepare the Research budget for approval.

  • Undertake monitoring and evaluation of marketing performance.

  • Ensure timely and efficient implementation of Research strategy and Annual Work Plan (AWP) and ensure that departmental performance targets are set and achieved.

  • Implementing policies to ensure that Research is effectively used to support the business
    objectives of KTB to increase productivity and increase results in order to ensure internal and
    external customer satisfaction and ensure seamless interdepartmental linkages.

  • Identify process improvements in Research that reduce cost, improve quality and allow for the more efficient usage of organizational resources.

  • Implement Quality Management System within the Research unit.

  • Support the assessment of market or product opportunities through delivery of relevant and
    timely market intelligence.

  • Support the analyzing of customer needs and customer satisfaction through specific market
    research projects: quantitative and qualitative analysis to include client segmentation and
    making recommendations based on research.

  • Ability to mine and analyse marketing
    data from research as an added advantage.

    Key Qualifications and Experience

    The ideal candidate must possess the following:

  • Six (6) years’ relevant experience.

  • Bachelor’s Degree in Research Applications, Mathematics, Statistics & Economic or its
    equivalent.

  • Master’s Degree Research Applications, Statistics, Economic, Business Administration or its equivalent.

  • Certificate in project management, monitoring and evaluation or any relevant field.

  • Management course lasting not less than four (4) weeks from a recognized institution will be an added advantage.

  • Proficiency in Computer Applications.

    How to Apply

  • For more information and job application details, see; Kenya Tourism Board Assistant Manager Research Jobs


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