Jumia Chief Marketing officer Jobs in Uganda

Jumia Chief Marketing officer Jobs in Uganda

  • Jumia is the leading pan-Africa e-commerce platform. Founded in 2012, Jumia’s mission is to improve the quality of everyday life in Africa by leveraging technology to deliver innovative, convenient and affordable online services to consumers, while helping businesses grow as they use our platform to reach and serve consumers.

  • Our platforms consist of our marketplace, which connects sellers with consumers, our logistics service, which enables the shipment and delivery of packages from sellers to consumers, and our payment service, which facilitates transactions among participants active on our platform in selected markets. Through our online platforms, consumers can access a wide range of physical and digital goods and services, fashion, electronics, beauty products and also hotel and flight bookings or restaurant delivery.

  • With over 3,000 employees in 14 countries spanning across 6 African regions, Jumia is led by top talented leaders offering a great mix of local and international talents and is backed by very high-profile shareholders. Jumia is committed to creating sustainable impact for Africa. Jumia offers unique opportunities in a vibrant and booming environment, creating new jobs, new skills, and empowering a new generation. We are looking for talented people with a passion for Africa to join our team and embark on our exciting journey!


  • The Chief Marketing Officer (CMO) is responsible for overseeing the planning, development and execution of Jumia Uganda’s marketing, viral expansion and advertising initiatives.

  • Reporting directly to the Chief Executive Officer, the CMO's primary responsibility is to generate revenue by increasing visibility and sales through successful marketing for the entire organization, using market research, partnerships, affiliates, pricing, product marketing, marketing communications, advertising and public relations.

    In particular you will:

  • Develop marketing plan and in line with overall business strategy and goals.

  • Custodian of total marketing, branding and overall marketing performance

  • Overseeing the CRM process, ROI and managing closely agreed Key Performance Indicators
    (KPIs) - customer acquisition, repeat purchase, Average Order Value AOV etc

  • Responsible for Marketing Analytics. Oversee market research and competitive intelligence for quick decision making

  • Prepare, own, implement and control of marketing budget

  • Collaborate effectively with other members of leadership team to ensure alignment of marketing with commercial and business plans

  • Utilize superior understanding of consumer insights and deep knowledge of local trends to identify innovative ideas for profitable growth and execute them

  • Managing relationships with Central team in a matured and cohesive manner that brings the best of Central and local collaboration to the benefit of the company

    Professional Skills & Qualifications

  • Bachelor's degree and/or an advanced degree in Marketing and Business (MBA)

  • 8+ years of marketing in a consumer internet business, bringing experience building strong brands for companies with best-in-class digital experiences for large, global audiences, preferably in the consumer goods industry

  • 5+ years of data-driven marketing with strong success implementing consumer acquisition and/or retention marketing campaigns with clear business objectives and targets.

  • Track record building and leading a high-performing, cross-functional team people across branding, PR, digital, analytics, acquisition, and retention.

  • Expertise generating, prioritizing, testing, and delivering on ideas that could drive 10 percent growth as well as 10x growth.

  • Self-motivated individual with a strong entrepreneurial spirit.

  • Strong managerial experience.

  • Strong and relevant relationships in marketing agencies and other local partners.

    How to Apply

  • For more information and job application details, see; Jumia Chief Marketing officer Jobs in Uganda

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