Digital Services Officer Jobs in Nairobi, Kenya

Digital Services Officer Jobs in Nairobi, Kenya


Profile Introduction

  • Our client, a leading manufacturer of cement, seeks to on-board an independent, agile and creative individual to manage the company’s social media channels communication.

    Reporting to the Communication Manager, the successful candidate will be responsible for:

  • Strategy Implement: Execute the company digital strategy and set goals to increase brand awareness and engagement; and support achievement of the company’s communications and marketing objectives and plans;

  • Accounts Management: Oversee all the company’s social media accounts using social media management tools like Hootsuite, where necessary, to manage multiple social media channels;

  • Social Media Management: Build the company’s social media presence and online interaction by developing, planning and effectively posting impactful social media content (original text, images, videos or HTML). Manage and facilitate social media communities by responding to social media comments and messages, in a timely manner (working closely with approved company representatives) and taking note of developing discussions that provide an opportunity for the company;

  • Crisis Management: Effectively taking note and raising a flag on any online discussions likely to escalate and damage the company’s image;

  • Website Management: Maintain the company and two of its subsidiaries’ websites, (including regularly updating well written content and maintaining an engaging look and feel;

  • Content Creation: Write engaging blog posts and articles that are engaging with target audience to drive traffic to the organization website. Work with the creative design agency to design concepts, graphics and layouts using graphic design software to grow social media presence. Also create engaging multimedia content such as videos, and/or outsource this effectively;

  • Consumer Reach and Engagement: Keep abreast with new global digital developments, industry trends, and best practice, and provide suggestions for improving the quality of the organization’s online engagements and/or good quality ideas on utilizing digital advertising across different social media channels. Keep abreast with relevant trending discussions and leverage the company’s expert voice through news jerking around real-time conversations on pertinent issues;

  • Campaign Management: Develop and manage campaigns that promote the organization and its commercial brands. Identify relevant influencers and manage them to drive positive online engagements through supporting key
    company messages and events. Benchmark and work with the company’s subsidiaries communication and social management team to implement Group campaigns and borrow best practice ideas;

  • Digital Analytics: Track and measure Online Reputation Management (ORM), Social Media engagement, Search Engine Optimization (SEO) and Google Analytics metrics. Provide regular reports using Facebook Insights, Twitter Analytics, Google Analytics and similar tools;

  • Compliance: Ensure strict adherence to the company’s brand guidelines and approvals of social media content as required;

  • Relationship Management: Work closely with the PR, Creatives and Media Monitoring agencies to deliver the overall PR and Marketing objectives.

    Competencies:

  • Creative and Innovative Thinking;

  • Technical Know-How;

  • Customer orientation;

  • Drive for Results;

  • Critical thinking and problem-solving;

  • Attention to detail;

  • Communication and Relationship Management;

  • Multitasking and Organizational abilities;

  • Team player;

  • Self-motivated and a positive attitude;

  • Good time management skills.

    Minimum Requirements:

  • Bachelor’s Degree in Marketing, Communications, Digital technologies or a related field;

  • At least 5 years of experience in the Digital field;

  • At least 5 years of experience in developing and implementing digital communication strategies;

  • Good knowledge of different digital marketing channels and trends;

  • At least 5 years of hands-on exDigital Services Officer Job in Nairobiperience with Social Media Management, SEO, Google Analytics and CRM software;

  • Possession of creative flair, versatility, conceptual/visual ability and originality;

  • Graphic designing experience (Up to date with industry leading software and technologies (In Design, Illustrator, Dreamweaver, Photoshop etc) is an added advantage.

    How to Apply

  • If you are qualified and up to the challenge please apply by sending an email to

  • vacancies@stratostaff.co.ke with the subject Digital Services Officer by Monday, 15th February 2021 by 5pm.

  • Kindly attach your CV in word format.

  • Only shortlisted candidates will be contacted.


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