Capitec Bank Ltd Retail Marketing Portfolio Lead - Pipeline Jobs in South Africa

Capitec Bank Ltd Retail Marketing Portfolio Lead - Pipeline Jobs in South Africa


Purpose Statement

  • To deliver against the marketing objectives by delivering the campaign objectives.

  • To nurture the current base of clients by understanding their banking behavior and using campaigns and tactics to deliver entrenched behavior and additional product usage

  • To create performance driven campaigns to acquire new clients and launch new products in market using the appropriate channels of communications.

    Experience

    Minimum:

  • 3+ years brand marketing experience in a large, complex and client focussed organisation

    Ideal:

  • Experience gained preferably in an FMCG, retail banking or services industry.

  • Cross functional project coordination / management
    Qualifications (Minimum)

  • Grade 12 National Certificate / Vocational
    Bachelor's Degree in Marketing or Business Management

  • Qualifications (Ideal or Preferred)
    A relevant post graduate degree in Marketing or

  • Business Management

    Knowledge

    Minimum:

  • Principles of brand marketing

  • Data analysis, client profiling and segmentation

  • Digital marketing and e-commerce
    Campaign management

  • Internal and external communication methods and practices

  • Stakeholder and relationship building and
    management

    Ideal:

  • Capitec environment and products
    Skills

  • Communications Skills

  • Problem solving skills

  • Analytical Skills

  • Attention to Detail

  • Computer Literacy (MS Word, MS Excel, MS Outlook)

    Competencies

  • Deciding and Initiating Action

  • Creating and Innovating

  • Relating and Networking

  • Presenting and Communicating Information

  • Writing and Reporting

  • Adapting and Responding to Change

  • Planning and Organising

  • Delivering Results and Meeting Customer Expectations

    How to Apply

  • For more information and job application details, see; Capitec Bank Ltd Retail Marketing Portfolio Lead - Pipeline Jobs in South Africa



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