Andela Nigeria Performance Marketing Manager Jobs

Andela Nigeria Performance Marketing Manager Jobs

  • Andela is a network of technology leaders dedicated to advancing human potential. We help companies build high-performing distributed engineering teams by investing in Africa’s most talented software developers. Based in NYC, SF, Lagos, Nairobi, Rwanda and Kampala, Andela is catalyzing the growth of tech ecosystems across the African continent while solving the global technical talent shortage.

    Position Description

  • Andela is looking for a Performance Marketing Manager to join the Client Growth, marketing team! As a key member of our Marketing organization, you’ll play an integral role in developing Andela’s paid acquisition growth strategy.

  • As a T-shaped marketer, you will be excited to build a center of performance marketing excellence in-house as your specialism: owning paid channel experimentation across AARRR (acquisition, activation, retention, referral, and revenue) and drive client growth, whilst also remaining curious about new, alternative levers to drive growth.

    General Responsibilities

  • Hypothesize, launch and optimize paid activities across new and existing channels.

  • Own objectives and key results (OKR's) for each quarter (e.g. customer acquisition costs/return on ad spend / cost per click / clickthrough rate), achieving a sustainable paid acquisition and activation program.

  • Launch campaigns in-house, and with external agencies to support a suite of activities that are aligned to our north star metric(s).

  • Be a strong collaborator, working
    with our internal experts across the marketplace: creative, content, product, and sales to develop campaigns.

  • Develop meaningful performance marketing dashboards, reports, and internal enablement.

  • Align paid activities with our inbound and account based marketing strategy, with a focus on acquiring and activating key targets and accounts.

  • Establish an experimentation program for continuous improvement.

    How to Apply

  • For more information and job application details, see; Andela Nigeria Performance Marketing Manager Jobs

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