Adexen Head of Marketing Jobs in Nigeria

Adexen Head of Marketing Jobs in Nigeria

Job Introduction

  • Adexen was mandated by an international manufacturing Group to recruit an experienced Head of Marketing for their operations in Nigeria. The position is based in Lagos, Nigeria.


  • The Head of Marketing is responsible for driving profitable growth on company’s portfolio of innovative products, solutions & services in Nigeria.

  • Responsibilities include developing strategic marketing plans and overseeing the implementation of plans and activities to ensure achievement of business goals.

  • He will also be responsible for the projects required to deliver the sales strategy.

  • The incumbent must demonstrate visible leadership and role modeling in Health & Safety (H&S) and Diversity & Inclusion (D&I). More specifically, promoting H&S and D&I actions/behaviors across organization & customers will be key, as well as fostering their integration in all programs, activities and documents developed by the department.

  • Prepare, articulate & implement the Marketing Plan as per Group Management cycle, input into Country Business Plan & strategic decisions.

  • Develop a deep understanding of the local industry: its segments, its players, our competitors, influencers, decision makers, trends and opportunities.

  • Identify market opportunities by segment and develop innovative solutions, services & products based on a clear understanding of customer needs.

  • Assess customer excellence maturity & action plans.

  • Drive customer discoveries in all user segments & RTM channels and preparation of Value Cases with growth & EBITDA targets.

  • Build action plans for Affiliated Retail.

  • Prepare & implement Customer Excellence actions plans on its 5 pillars (i.e. Sales Excellence, Offer Range Management, Customer Experience Management, Price & Margin Management and Commercial Branding) to progressively improve the skills and maturity of the commercial organization.

  • Work with Group and Regional ‘Growth & Innovation’ (G&I) experts to transfer knowledge, skills and best practices to develop them at the Country level.

  • Responsible for supporting the Sales Director with all aspects of business model transformation.

  • Ensure business growth through directing and managing business development activities to ensure these are delivered in
    accordance with the organizational strategy.

  • Provide overall distribution channels leadership for the business scope to ensure the growth.

  • Lead the interactions between all functions involved in the development and launching of new value propositions, products / solutions / services.

  • Define and develop the marketing organization of the country, to drive market strategy and profitable growth across all market segments.

    Desired Skills and Experience

  • Bachelor's degree in Sales / Marketing, Social Sciences or any relevant field of study
    MBA is a plus.

  • 10-15 years’ experience in a senior Sales and Marketing position within an international organization.

  • Experience in manufacturing sector will be a plus.

  • Good knowledge of marketing channels & prescriptive selling.

  • Track record in Innovation and new solutions.

  • Experience in leading projects.

  • Project management qualification will be an asset.

  • Managerial and leadership skills.

  • Economical and strategic thinking, drive for innovation and change, cross linked and solution oriented behavior.

  • P&L mindset.

  • Understanding of technical issues and terminologies.

  • Interpersonal and communication skills.

    How to Apply

  • For more information and job application details, see; Adexen Head of Marketing Jobs in Nigeria

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